Our clients are at the core of our teams. Our goal is to make them heroes.We work across industries, in the private and public sectors, and have broad experience across different size and cultures of organizations. We are adept in both business-to-business and business-to-consumer marketing. But our biggest strength is attracting top-quality talent who love a challenge and thrive on seamless teamwork.Every client team is customized to your particular needs and is led by either Kathy Palokoff or Wanda Zygmuntowicz. |
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Kathy Palokoff is the founder and Chief Executive Officer of CUSTOMERicity. A passionate entrepreneur who is constantly developing new ideas for businesses, she built her credentials working at Saatchi & Saatchi, Kodak and IBM as well as three start-up technology companies. She has contributed to the growth of companies and. academic institutions as a brand builder, PR guru, market researcher, newspaper editor, writer and teacher. She has completed all doctoral studies in technical communication from Rensselaer Polytechnic Institute and also holds a Master’s in Public Administration. The best compliment ever given to her by a client: “Where on earth did you come up with that idea?” Watch CUSTOMERicity’s Kathy Palokoff at the National Women Presidents Organization Conference. |
![]() e-mail Kathy Palokoff |
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Wanda Zygmuntowicz is President of CUSTOMERicity. Her experience and knowledge has increased sales worldwide for a wide range of products and services for firms such as Alcatel, Corning, DuPont, Hilton Hotels, Hollister Medical, Kodak, Quaker Oats, Prudential and Schwinn. Through directing all North American marketing communications activities for HSBC Bank USA or serving in management at blue chip agencies like J. Walter Thompson and Saatchi & Saatchi, she has developed a deep understanding of marketing, customer relationship management, brand communications, research, technology and training. A professional who not only knows how to think, but also how to make things happen. The best compliment ever given to her by a client: “Did you invent the phrase buttoned-down?” Find out more about us by downloading our Capabilities Presentation. |
![]() e-mail Wanda Zygmuntowicz |






